Create UGC Ads That Convert — Powered by AI

Generate scroll-stopping video ads with AI avatars. No filming, no actors, no waiting. Pick from 30+ models and launch in minutes.

Features

What you can do

30+ AI models for every ad style

Not locked to one model. Use Kling 3.0 for multi-shot story ads, Seedance 2.0 for quick social clips, or Veo 3.1 for cinematic quality. Compare outputs side by side on Canvas before committing.

Multi-shot storytelling

Create 3–6 scene story ads with consistent characters across every cut. Problem → discovery → use → result — all in one coherent video. Only possible with Kling 3.0's character identity persistence.

Native audio sync

Kling 3.0 generates video with synchronized audio from the start — not post-dubbed. Lip movements, facial expressions, and voice match naturally, so the output feels like a real person talking.

50+ languages, one click

Launch global UGC ad campaigns without hiring creators in every market. Generate the same ad in English, Spanish, Japanese, Portuguese, and more — each version with native-quality pronunciation and cadence.

Unlimited A/B testing

Generate 20 variations of the same concept with different hooks, avatars, and scripts. Let performance data pick the winner instead of guessing. No reshoots, no rebriefs.

Marketing Studio workflow

Purpose-built ad creation pipeline. Paste a product URL or describe your product, choose a format and avatar, and generate broadcast-ready ads (1080p, 24fps) in minutes. Chain steps with Flow for complex campaigns.

Get started

How to use

1

Describe your product

Paste a product URL or write a brief description. The Marketing Studio extracts key selling points automatically.

2

Choose format and avatar

Pick from UGC ad formats — product review, testimonial, tutorial, before/after. Select an AI avatar that matches your target audience.

3

Generate and compare

Create multiple variations with different hooks and styles. Use Canvas to compare outputs from different AI models side by side.

4

Export and launch

Download broadcast-ready ads (1080p, 24fps) and launch directly to your ad platforms. Iterate based on performance data.

Showcase

Built for creators

Whether you're a solo creator, an agency, or a brand — every model adapts to how you work.

E-commerce

Skincare first-impression review

Perfect for beauty and skincare brands. A casual bathroom setting with warm lighting creates instant trust — viewers see a real person trying a real product in a real space. The close-up product interaction keeps the brand visible throughout while the genuine reaction drives purchase intent. This format consistently delivers 2–4x higher engagement than studio-produced beauty ads.

Brand storytelling

Lifestyle unboxing experience

Ideal for DTC and subscription brands. The unboxing format turns product delivery into a story — anticipation, discovery, and delight captured in a single take. The cozy living room setting and authentic reactions make viewers feel like they're watching a friend share a new find, not an advertisement. One of the highest-performing UGC ad formats across e-commerce verticals.

Social media

On-the-go app discovery

Built for app and SaaS brands targeting mobile-first audiences. The backseat-of-a-car setting feels spontaneous and unplanned — exactly the authenticity that stops the scroll on TikTok and Reels. The real-time reaction to an app creates a 'you need to try this' moment that drives installs. This format works because it mirrors how people actually discover and share products with friends.

Showcase

Works with any product

Face cream UGC ad product shot
Skincare
Lipstick UGC ad product shot
Beauty
Skincare serum UGC ad product shot
Skincare
Sneaker UGC ad product shot
Fashion
Watch UGC ad product shot
Accessories
Sunglasses UGC ad product shot
Fashion
Headphones UGC ad product shot
Tech
Smartphone UGC ad product shot
Tech
Coffee UGC ad product shot
Food
Protein supplement UGC ad product shot
Fitness
Scented candle UGC ad product shot
Home
Water bottle UGC ad product shot
Lifestyle
Who it's for

Use cases

E-commerce product ads

Generate unboxing videos, product reviews, and testimonial-style ads for any product. Paste a product URL and get scroll-stopping ad creatives in minutes.

App install campaigns

Create screen-recording-style walkthroughs with AI presenters. Show your app in action with authentic, conversational narration that drives installs.

DTC brand ads

Produce before/after transformations, day-in-the-life content, and honest review-style videos. The authenticity markers that make UGC outperform polished brand content.

Multi-market launches

One concept, 50+ languages. Generate localized UGC ads for every market simultaneously. Each version sounds native — not translated.

Compare

AI UGC Ads vs Traditional UGC

Sunra AITraditional UGC Creators
Cost per videoUnder $5$150–500+
Turnaround10 minutes5–14 days
A/B variationsUnlimitedRe-brief and re-shoot
Languages50+ instantly1 per creator
Brand consistency100% controlledVaries by creator
Scale100 videos/day2–3 videos/week
Community

Loved by creators worldwide

Join thousands of creators, agencies, and brands who use Sunra every day.

Kling 3.0 outputs are production-ready

I stopped color-grading AI videos after I tried Sunra's Kling. The lighting and motion are consistent enough that I drop clips straight into Premiere and publish.

IM
Isabela Mendes
Brand Video Editor

Finally affordable for small studios

My four-person studio couldn't justify enterprise AI subscriptions. Sunra's team plan gets us every model for less than what we paid for Runway alone.

CO
Colin O'Sullivan
Small Studio Owner

I shipped a short film in a weekend

Four-minute narrative piece, start to finish, Saturday afternoon to Sunday night. Would have been a six-week indie project a year ago. Still can't believe it.

ZA
Zara Ahmed
Indie Filmmaker

Saved us thousands on stock footage

We used to spend $2k+ monthly on stock video. Now we generate exactly what we need — custom angles, custom talent, custom mood. Seedance and Kling are shockingly good for commercial work.

TR
Tom Reeves
Marketing Manager

Character consistency is the win

Keeping the same character across a multi-scene piece used to be a nightmare. Sunra's consistency tools make it trivial. I'm writing actual episodic content now.

AO
Amara Ochieng
Narrative Creator

Our social engagement tripled

We started posting Sunra-made reels twice a day. Three months in, follower growth is up 240% and our CPMs dropped because the content actually holds attention.

LP
Lena Petrova
Social Media Strategist
FAQ

Questions & answers

What are UGC ads?
UGC (user-generated content) ads are video advertisements that look and feel like they were created by a real person rather than a brand's marketing team. They feature natural settings, conversational delivery, and authentic reactions — the traits that make viewers trust the content. UGC ads consistently outperform polished brand ads in click-through rate, engagement, and conversion.
How do I create UGC ads with AI?
On Sunra, open Marketing Studio, describe your product or paste a URL, choose an ad format (product review, testimonial, tutorial), select an AI avatar, and hit generate. You get a broadcast-ready 1080p video in minutes. Use Canvas to compare outputs from different AI models (Sora 2, Kling 3.0, Veo 3.1) and pick the best one.
Are AI UGC ads as effective as real UGC?
For performance marketing — yes. AI UGC ads with natural scripts and realistic avatars perform comparably to human-created UGC in ad metrics. The key advantage is scale: you can generate dozens of variations and let data pick the winners, rather than guessing with 2–3 creator videos. Many brands prototype with AI, then brief real creators for the top-performing concepts.
How much does it cost to create AI UGC ads?
Sunra offers free daily credits — no credit card required. You can generate your first UGC ads at zero cost. Paid plans unlock higher volume for teams running campaigns at scale. Compare this to $150–500+ per video with human UGC creators.
What makes Sunra different from other AI UGC tools?
Three things: (1) 30+ AI models — you're not locked to one provider. Different models produce different styles, and you can compare them side by side on Canvas. (2) Multi-shot storytelling — Kling 3.0 maintains character identity across 6+ cuts, enabling story-driven ads. (3) Native audio sync — not post-dubbed, so lip movements match naturally.
Can I use AI UGC ads on TikTok and Instagram?
Yes. Sunra generates videos in vertical (9:16), square (1:1), and horizontal (16:9) formats — optimized for TikTok, Instagram Reels, YouTube Shorts, and Facebook feeds. Export at 1080p, 24fps, ready to upload directly to any ad platform.

Ready to create?

Start with free daily credits. No credit card required.